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McDonald's Is Watching You! Photo Credit: Telegraph

McDonald’s Is Watching You!

Jul 11 2012, 3:52pm CDT | by

McDonald’s has taken official sponsorship to a whole new level at the 2012 London Olympics

Want to have some fries at the 2012 London Olympics? Well, you better make sure there from Mickey D’s or coupled with Ye Olde Fish and Chippes brand fish and chips. Ronald McDonald has apparently…


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Update
15

42 minutes ago

Britain eclipses US with biggest squad at Olympics

Source: KansasCity.com  |   Jul 16 2012, 6:33pm CDT

LONDON The biggest delegation at the London Olympics will be in red, white and blue.The Union Jack variety, though.The United States will only have the second biggest squad in London, with 530 competitors, while the British will have 542 athletes …

Continue reading on: KansasCity.com  More like this

 
Update
14

1 hour ago

US agents to secure London Olympics

Source: Press TV  |   Jul 16 2012, 6:08pm CDT

The Department of Transport has hammered a deal with the US Transportation Security Authority to use US security officers at several British airports from one week before the Olympics to one week after the Paralympics end, the S …

Continue reading on: Press TV  More like this

 
Update
13

0 sec ago


Quote:
“Fitness is part of tennis and I’ve improved in that department. I’m moving quicker, getting to a lot more balls. I’ve been able to hit big shots on the run to stay in some points”


Source: France 24

 
Update
12

1 hour ago

London 2012 Olympics: BBC to send 765 staff to cover event

Source: Guardian Unlimited  |   Jul 16 2012, 6:05pm CDT

The BBC will send 765 staff to cover the Olympic games in London, with celebrity pundits such as Gary Lineker among hundreds involved in producing 2,500 hours of live coverage for the corporation. The 765 BBC staff is an increa …

Continue reading on: Guardian Unlimited  More like this

 
Update
11

1 hour ago

US Security Agents ‘At Heathrow For Olympics’

Source: Spire FM  |   Jul 16 2012, 6:03pm CDT

Defence Secretary Philip Hammond has told Sky News he is confident troops can deliver a secure Olympics as athletes start to arrive in London for the Games. Hundreds of athletes and officials have been arriving at Heathrow – as the opening of the fi …

Continue reading on: Spire FM  More like this

 
Update
10

1 hour ago

Olympics show has Kardashian link

Source: The Courier Mail  |   Jul 16 2012, 5:42pm CDT

Expert: Decathlon gold medalist Bruce Jenner seen here at the Montreal Olympics. He says most just know him for his role on ‘Keeping Up With the Kardashians’ Picture: AP Source: AP THE E! Entertainment network didn’ …

Continue reading on: The Courier Mail  More like this

 
Update
9

1 hour ago

NBC Hopes for Twitter Gold Medal at Olympics [VIDEO]

Source: Mashable  |   Jul 16 2012, 5:39pm CDT

Like Tweet +1 Share Pin It Share The approaching 2012 Olympic games are sure to shatter world records, but NBC hopes to set records of their own with this year’s social media campaigns. And the network is already off to a good start — Twitter reports t …

Continue reading on: Mashable  More like this

 
Update
8

2 hours ago

London Olympics dreams ride on Ravi Kumar

Source: Times of India  |   Jul 16 2012, 5:14pm CDT

BERHAMPUR: Commonwealth gold medallist and weightlifter K. Ravi Kumar left for London 2012 on Monday amidst prayers from his family and well-wishers. “I went to the temple and prayed for his success just after his London-boun …

Continue reading on: Times of India  More like this

 
Update
7

2 hours ago

Apps to take you the Olympics, even if you stay home

Source: Vancouver Sun  |   Jul 16 2012, 5:11pm CDT

If youâre heading over to London to catch the Olympics, you might want to leave now to make your way through the transportation snafus that already have British bookies setting odds on the time you can expect to spend lining up …

Continue reading on: Vancouver Sun  More like this

 
Update
6

2 hours ago

2012 London Olympics: Video: Google+ Hangout With Marathon Runner Ryan Hall

Source: International Herald Tribune  |   Jul 16 2012, 5:10pm CDT

In-depth Twitter curation of the 2012 Olympics by New York Times reporters and editors. Quanitta Underwood, perhaps America’s best hope for a medal in women’s boxing at the Olympics, lived through a horrific ordea …

Continue reading on: International Herald Tribune  More like this

 
Update
5

2 hours ago

Taekwondo: Global body pledges fair fight at Olympics

Source: Channel News Asia  |   Jul 16 2012, 5:01pm CDT

SEOUL: Taekwondo’s world body called Monday for a fair and enjoyable competition at the London Games to help the Korean martial art stay in the Olympics following judging controversies which have hit the sport. “For taekwondo to remain an Olympic s …

Continue reading on: Channel News Asia  More like this

 
Update
4

2 hours ago

Brits top Americans with biggest Olympics squad

Source: CBS News  |   Jul 16 2012, 4:16pm CDT

© 2012 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. 0 British athletes, from left, 400m runner Christine Ohuruogu, paralympic cyclist Jody Cundy, paralympic swimmer Eleanor Simmond …

Continue reading on: CBS News  More like this

 
Update
3

3 hours ago

Olympics 2012: G4S ‘cannot get guards to turn up’

Source: Hounslow Chronicle  |   Jul 16 2012, 3:45pm CDT

More than 20,000 G4S guards have been accredited to provide security for the Olympics but the firm is unable to get them to turn up at venues, Theresa May has said. The under-fire firm, which has seen more than £400 …

Continue reading on: Hounslow Chronicle  More like this

 
Update
2

4 hours ago

BBC Olympics 1.0.0 for Android

Source: V3.co.uk  |   Jul 16 2012, 2:54pm CDT

Great little app for keeping informed with everything Olympics related. Type: Free for personal use only For Olympic fans the BBC has launched this well designed app designed to enable you to easily stay up-to-date via your mobile. The app …

Continue reading on: V3.co.uk  More like this

 
Update
1

4 hours ago

London Olympics Give Romney a Chance to Bask in 2002 Glory

Source: NewsMax  |   Jul 16 2012, 2:44pm CDT

Republican presidential candidate Mitt Romney played a major role in saving the 2002 Winter Olympics in Salt Lake City, Utah, and he will have a chance to re-invoke that aura of success when the London Olympics begin Aug …

Continue reading on: NewsMax  More like this

 
 

5 days ago

McDonald’s Is Watching You!

Jul 11 2012, 3:52pm CDT | by

McDonald’s has taken official sponsorship to a whole new level at the 2012 London Olympics

Want to have some fries at the 2012 London Olympics? Well, you better make sure there from Mickey D’s or coupled with Ye Olde Fish and Chippes brand fish and chips. Ronald McDonald has apparently created a sponsorship opportunity with the 2012 Olympics Committee that keeps all competing food vendors from selling potato chips on their own in an oddly specific and big brother-esque form of promotion.  

The exclusive distribution deal with McDonald’s only adds to the list of more controversial decisions being made around the London Olympics. See: rooftop missiles on residential apartment buildings. One can only imagine how much McDonald’s forked over to ensure that their brand of chips were the ones adding to your waistline and not a competitors. 

Source: Telegraph.co.uk

 

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Andrew is a digital marketer based out of New York City. He has had experience in advertising, marketing, and brand development for various start-ups and most recently a brand research firm headquartered in Washington, DC.

 

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